Sustainability Report 2020

News & Stories

“The change needed is particularly visible at the end of our products’ life. We have to move away from landfill and incineration and towards recycling. We have an enormous effect on products actually being recyclable because the design has a say in this.”

Stephan Laske (Greiner Packaging) R&D Director

Recycling begins with the design

Feeding products back into the circular economy requires them to be recyclable. For recycling to be a success, in many cases we have to rethink the design of our products. “Design for recycling” is our approach and the key to this much-needed change. Several years ago, we committed to making the design of our plastic packaging recycling friendly. In 2018, we signed the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment. Signing this signaled the start of our recyclable packaging offensive and set a specific goal for Greiner Packaging that serves as a model for all areas of the company: Products must be developed in a way that ensures that can be fed back into the circular economy and that they are more sustainable in the future than they were in the past.

Our goal

We want to be a fully circular business by 2030.

Our targets


By 2025, packaging at Greiner Packaging should be 100 percent reusable, recyclable or compostable.


Not to send any more waste to landfill, in Europe by 2025 and globally by 2030.

By 2020

Until 2020, we designed EcoDesign-Guidelines that establish a framework for our product design.

Our performance


Over one third of Greiner Packaging packaging is recyclable according to the Ellen MacArthur Foundation’s definition of Global Commitment.


2,212 tonnes of our total waste (hazardous and non-hazardous waste) were sent to landfill in 2020.


At Greiner Packaging, we developed Design-Guidelines in 2020 that serve as a benchmark for developing and refining products.

Circular economy
The circular economy is a model for production and consumption where existing materials and products are shared, reused, repaired, reprocessed and recycled for as long as possible. This prolongs the life cycle of products.
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Ellen MacArthur Foundation
The foundation established by British record-holding round-the-world sailor Dame Ellen MacArthur in 2009 works together with companies, political decision-makers and scientists to advocate the development and promotion of the concept of a circular economy (
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Read more about End-of-Life Products ...